AI Social Media: Scale Your Posts, Amplify Your Presence

Scale your social media and grow your brand’s presence with the power of AI. Whether you’re driving awareness, engagement, or sales, Lawton Solutions’ team of social media experts has you covered. From social strategy to setting up AI automations that align with your goals, we execute the end-to-end workflow of your social program. Our goal? To help you scale your social media, while staying true to your brand, and saving your team some serious time.

What you get:

Organic Social Strategy

Grow visibility, engagement, and lead generation with a custom strategy crafted by our social media experts.

Paid Social Strategy

Grow your reach with paid social media ads. Hit your ideal customer with the right message at the right time. Continuous improvement and AI insights enable you to get the most out of your budget.

AI Social Media Posts

Scale your social media with AI social media posts. You’ll receive high-quality content incorporating your brand voice and assets. Automation speeds up the content creation process while you maintain control over messaging-brand alignment.

Reporting and Analysis

AI-driven insights enable you to see what’s working and what’s not. Quickly pivot your strategy to the most effective techniques based on results.

Why use AI social media?

AI enables you to scale your social media presence massively and even expand to new channels. If you’ve been wanting to increase your posting frequency and test new social channels, AI allows you to quickly and effortlessly produce and schedule high-quality content at the click of a button.

How does AI work in social media?

Using AI in social media is as simple as setting up an automation workflow that uses a prompt to generate a social post from an LLM such as ChatGPT with criteria such as: company info, audience info, brand voice, subject matter expertise, point of view, etc. With highly customized inputs from you, the LLM produces a post that you can review and customize before it’s published.

Will AI make my posts too generic sounding?

Not if you use the right inputs. Setting up a social media post creation workflow with custom inputs specific to your company and industry will help maintain a personalized feel to your posts. Additionally, you can review and edit them before they’re published to ensure they meet your standards.

How much time does using AI in social media save me?

If you typically spend ten hours per week creating social media content, you can expect that time to reduce to between 0-2 hours. This is dependent upon how much you wish to edit the social media post drafts that are created by AI. Some people spend zero time editing while others spend more time adding their own details.